partial adj. 1.一部分的,局部的,不完全的。 2.不公平的;偏袒的。 3.偏爱的,特别欢喜的 (to)。 4.【植物;植物学】后生的,再生的。 partial drought 小旱。 partial in one's judgement 判断不公平的。 be partial to 偏爱 (He is too partial to tobacco. 他太欢喜抽烟了)。 adv. -ly n. -ness =partiality.
However, today the test of advertising effect is limited in the partial test in china . the test is located in the advertising field to evaluate the effect of promotion and to decide how to express the available ideas and medias 但中国目前的广告效果测评主要还是局限于广告局部的测评,集中在广告领域本身分析某一广告活动的效果,以便决定怎样去表达诉求点和创意,所选媒体是否恰当。